People walking together at sunrise along a coastal path.
Membership

Become the best
version of yourself.

Healthy living shouldn’t feel complicated. Ultra helps you cook more, stress less and build habits that last.

Seven days free · Cancel anytime

What’s included

Everything, from
the very first day.

Your Personal Journey

A guided experience that grows with you.

Unlimited Recipes

Beautiful recipes personalised to your goals, lifestyle and family.

Smart Shopping

Automatic shopping lists that save time and reduce waste.

Plan My Week

A calm weekly planning experience that removes daily decisions.

Sunday Reset

A weekly ritual that prepares you for the week ahead.

Reflections & My Story

Capture memories, celebrate progress and look back on your journey.

Community

Supportive members sharing encouragement, recipes and inspiration.

Continuous Improvements

Your membership helps shape Ultra. New recipes, lessons and features are added regularly.

Morning light falling across a kitchen table.

A day with Ultra

How Ultra fits into
your life.

Morning

Open Today's Focus.

Know exactly what matters today.

Afternoon

Shopping list already organised.

Evening

Dinner planned.

Recipe ready.

Family together.

Sunday

Spend fifteen calm minutes planning the week.

Finish feeling prepared.

Member stories

Small changes,
quietly kept.

“I used to spend more time wondering what to cook than actually cooking.”
Hannah · Member since spring
“I finally enjoy planning meals instead of dreading it.”
Tom · Cooks four nights a week
“Our family eats together far more often now.”
Adaeze · Household of five

Membership

Simple, honest pricing.

One membership. Everything included. No hidden fees, no upsells, no tiers to decode.

Monthly Membership

£9.99 / month

Full access. Cancel any month, no questions asked.

Save £39.89

Annual Membership

£6.67 / month

Billed £79.99 once a year — that’s £39.89 less than paying monthly.

Your free trial

Exactly what
happens next.

Try Ultra the way you’d actually live with it. If it isn’t right for you, leave before day seven and you won’t be charged a thing.

  • Seven days, entirely free.
  • Full access — every recipe, plan and feature.
  • No restrictions and nothing locked away.
  • A gentle reminder before your trial ends.
  • Cancel anytime in two taps.
  • No pressure, ever.

Questions

Anything you’d like to know.

Yes. Cancel from Settings in two taps. You keep access until the end of the period you've already paid for, and we never ask you to email anyone to do it.

None at all. Every recipe has step-by-step cooking mode with timers, and Ultra starts you on recipes that match the confidence level you choose during onboarding.

Yes. Set your household size and Ultra scales portions, shopping lists and plans automatically. You can also share a shopping list with the people you live with.

Anytime, in Settings. Recipes, plans and shopping lists update immediately — no need to start over.

Regularly. New recipes, seasonal collections and mini lessons are added throughout the year, and they're included in your membership.

Recipes and plans you've already opened stay readable offline, and anything you write is saved and synced as soon as you're back online.

Friends walking and laughing together at golden hour.

Our reason

Why Ultra Exists

Ultra was created because healthy living had become unnecessarily complicated. There are countless diets, endless opinions and too many decisions.

We wanted to build something different. An app that helps people enjoy cooking, spend more time together and become the best version of themselves.

Simple. Calm. Supportive.

The same week,
felt differently.

Before Ultra

  • What's for dinner?
  • Forgot ingredients.
  • Last-minute shopping.
  • Stress after work.
  • Too many decisions.

After Ultra

  • Dinner already planned.
  • Shopping organised.
  • Recipes ready.
  • Family meals shared.
  • More time together.
Cancel anytime.
No hidden costs.
Private by default.
Your data belongs to you.
Regular updates included.
Support when you need it.

Ready when
you are.

Whether you’re cooking your first meal or your thousandth, Ultra is here to make healthy living feel simpler.

Seven days free · Reminder before billing · Cancel anytime